My motivation. The reason for my drive, dedication and discipline (and occasionally my need to take moments of deep breathing). These two little men are my WHY. I always ask my clients what their WHY is. Knowing that, understanding that and connecting to that is what makes the difference between taking action towards your goals and just simple stating them. We all want to achieve certain things but what gives you the motivation and discipline to make it happen. I remind my clients that their WHY needs to resonate with them on a daily basis to keep them focused on what they are trying to achieve.